Press Releases

For More Information Contact:
Christopher Gil, MAD MAPS, Inc.
Telephone: (415) 221-1232, ext. 109
christopher@madmaps.com



American Motorcyclist Association Announces New Member Benefit: Discount on Mad Maps

Pickerington, OH, November 25, 2008 — The American Motorcyclist Association (AMA) and MAD Maps Inc., one of the country's most prolific producers of quality maps and routes for motorcycle-friendly road trips, are proud to announce a new benefit that allows AMA members to purchase MAD Maps products at a 15 percent discount, effective immediately, by entering Promotional Code AMA8675309 when checking out online at www.madmaps.com.

"Going on a great motorcycle ride is half about the motorcycle and half about the ride, and thankfully MAD Maps has scoured the country for the best backroads and byways to make sure the ride portion of that package is handled," said AMA Director of Business Development Jim Moore. "With this new member benefit, AMA members can now take advantage of this expertise for less."

Jenny Lefferts, MAD Maps founder and president, added, "We work with local motorcyclists whose passions are to travel the scenic back roads. These MAD scouts know the all the best rides in their areas, as well as the great places to stop along the way. It's this insider information that makes our maps so valuable to the motorcycle community. By offering this discount, we're excited about the opportunity to bring that local expertise to more of the dedicated motorcyclists who are members of the AMA."

MAD Maps feature handpicked, locally scouted routes printed on high-quality paper and laminated for protection from the elements. These atlas-grade maps come in a variety of formats and provide numerous customizable trips complete with turn-by-turn directions, road descriptions, and safety tips. Laid out with motorcyclists in mind, MAD Maps cover everything from epic cross-country rides to get-out-of-town day trips.

The AMA member discount of 15 percent covers all MAD Maps products, the full range of which can be seen at www.madmaps.com. AMA members can access the discount by using a code available in the Members Area of www.AmericanMotorcyclist.com under Benefits.

The MAD Maps product discount is just the latest in a long list of AMA member savings. For more on the benefits of AMA membership, be sure to visit www.AmericanMotorcyclist.com and click on Member Services.

About the American Motorcyclist Association (AMA):
Since 1924, the AMA has promoted and protected the motorcycling lifestyle. AMA members come from all walks of life and they navigate many different roads on their journey to the same destination: freedom on two wheels. As the world's largest motorcycle organization with nearly 300,000 members, the AMA advocates for motorcyclists' interests in the halls of local, state and federal government, the committees of international governing organizations and the court of public opinion. Through member clubs, promoters and partners, the AMA sanctions more motorsports competition events than any other organization in the world. Through its Motorcycle Hall of Fame Museum, the AMA preserves the heritage of motorcycling for future generations. For more information, visit www.AmericanMotorcyclist.com.

About MAD MAPS:
Since 1999, California-based MAD [Motor Adventure Destinations] MAPS, Inc., has been charting scenic road trip adventures along America's less-traveled byways. For more information, visit www.madmaps.com.

Contact
Christopher Gil, MAD MAPS, Inc.
Telephone: (415) 221-1232, ext. 109
christopher@madmaps.com


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Garmin® and MAD MAPS Team Up to Make Your Drive Memorable

OLATHE, KS/October 29, 2007/PR Newswire — Garmin International Inc., a unit of Garmin Ltd. (Nasdaq: GRMN), today announced a partnership with MAD MAPS that will provide scenic reminders that traveling by car or motorcycle is more than simply reaching a destination.

“The routes developed by MAD MAPS are proof that the best way to get somewhere isn’t always the fastest way,” said Dan Bartel, Garmin’s vice president of worldwide sales.  “By adding these detailed road trips to Garmin’s extensive database of more than six million points of interest, we’re able to make every drive an enjoyable ride to remember.”

Whether heading across the country or out on a weekend road trip, drivers can download and use MAD MAPS with their zūmo™ or nüvi® to find the road less traveled and more appreciated. After founder Jenny Lefferts moved to San Francisco in 1987 and started searching the Bay Area for scenic drives, she launched MAD MAPS (www.madmaps.com) to share the beauty of our back roads. “Our road scouts and research staff identify funky, quirky, and fascinating places to visit along our routes. Then they compile rich, detailed information on each of them,” said Lefferts. “Our partnership with Garmin ensures that now anyone with a car, RV, or motorcycle and a Garmin device can benefit from our team’s efforts.” In addition to Garmin’s preloaded points of interest, MAD MAPS’ data features a variety of specific points of interest associated with each route, including roadhouses and other highlighted attractions.

Beginning in December, Garmin will make three MAD MAPS product lines available for download at www.garmin.com:


U.S. Regional Touring Series, $11.99 per map: Longing for an ideal day trip or overnighter? There are 24 maps in this series; each map contains between 25-35 routes.
www.garmin.com/garmin/cms/us/services/scenicroutes/usrt

Get Outta Town Series, $6.99 per map: Hoping to escape the hectic pace of the big city? There are 25 maps in this series; each map contains 5-7 routes. 
www.garmin.com/garmin/cms/us/services/scenicroutes/got

Rally Run Series, $6.99 per map: Looking to join the action at the nation’s biggest motorcycle rallies? There are 4 maps in this series, averaging 5 routes.  
www.garmin.com/garmin/cms/us/services/scenicroutes/rally  


This announcement was made at the 2007 SEMA show in Las Vegas. For more information about this product or other recent Garmin announcements, visit www.garmin.com.


About Garmin
Garmin International, Inc. is a member of the Garmin Ltd. (Nasdaq:GRMN) group of companies which designs, manufactures, markets, and sells navigation, communication and information devices and applications -- most of which are enabled by GPS technology. Garmin is a leader in consumer and general aviation navigation and its products serve the automotive/mobile, outdoor/fitness, marine, and aviation markets.  Garmin Ltd. is incorporated in the Cayman Islands, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin's virtual pressroom at www.garmin.com/pressroom or contact the Media Relations department at 913-397-8200. Garmin and nüvi are registered trademarks, and Garmin Lock and Garmin Travel Guide are trademarks of Garmin Ltd. or its subsidiaries.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.


About MAD MAPS
Since 1999, California-based MAD [Motor Adventure Destinations] MAPS, Inc., has been charting scenic road trip adventures along America’s less-traveled byways.

Featuring handpicked routes scouted by locals, MAD MAPS’ print products combine the best features of bulky travel guides with the essentials of traditional road maps. Atlas-grade maps provide a variety of customizable trips complete with turn-by-turn directions, road descriptions, and safety tips.  A recommended selection of must-see landmarks, quirky roadside attractions, local fare, and an entertaining “It’s a MAD World” commentary all offer perfect diversions along the way.

MAD MAPS maintains more rich, up-to-date, content than they can print and is now delivering their trademark scenic tours through cutting-edge digital platforms, providing consumers with new options for an enhanced and memorable travel experience. Their data set includes shapefiles (.SHP) of all routes, packaged with geo-coded Points of Interest (POIs) with key information and detailed narratives. For more information, visit www.madmaps.com.

For More Information Contact:
Christopher Gil, MAD MAPS, Inc.
Telephone: (415) 221-1232, ext. 109
christopher@madmaps.com

Notice on forward-looking statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. All statements regarding the company’s future product introductions are forward-looking statements. Such statements are based on management's current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 30, 2006 filed by Garmin with the Securities and Exchange Commission (Commission file number 000-31983). A copy of Garmin’s Form 10-K can be downloaded at www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

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MAD MAPS and Harley-Davidson® partner to create Self-Guided Tour Maps

H-D Offical Licensed Product

San Francisco, CA, October 22, 2007 — MAD MAPS and Harley-Davidson want to ensure that when you're out exploring on your bike, it's not just a ride, but an experience. To make that experience more interesting and enjoyable, they've teamed up to create Harley-Davidson Self-Guided Tour Maps® check out the entire line-up.

As a Harley rider, you'll love that every Self-Guided Tour Map lists all of the Harley-Davidson dealers located within that map's coverage area. Got a flat? Need a part? No matter where you are, you'll find help easily with the comprehensive dealer listings. The maps also include turn-by-turn directions for each route and detailed descriptions of places to stop and visit along the way.

Rides of a Lifetime

The Rides of a Lifetime series offers week-long "dream rides" on the Atlantic Coast from Ft. Kent, Maine, to Key West, Florida; on the Pacific Coast from Seattle, Washington, to San Diego, California; along Route 66 from its beginning in Illinois to its end in California; and around the Four Corners region of Arizona, New Mexico, Colorado, and Utah in the Southwest. To learn more, or to purchase a copy, visit:
Harley-Davidson® Self-Guided Tour Maps: Rides of a Lifetime

Milwaukee

City Escapes are scenic day-trip escapes from 25 major cities in eight regions across the U.S. Each pocket-sized, laminated, Self-Guided Tour Map in the series highlights 5-7 loops that get riders out of the city and into some fun. To learn more, or to purchase a copy, visit:
Harley-Davidson® Self-Guided Tour Maps: City Escapes

Sturgis

Rally Rides maps detail 5-6 of the best rides in and around four of the most famous motorcycle rallies in the U.S.: Daytona Beach, Myrtle Beach, Laconia, and Sturgis. These pocket-sized, laminated maps help riders escape the crowds or take the party on the road. To learn more, or to purchase a copy, visit:
Harley-Davidson® Self-Guided Tour Maps: Rally Rides


About MAD MAPS, Inc.:

Headquartered in San Francisco, since 1999 we at California-based MAD [Motor Adventure Destinations] MAPS, Inc., have been mapping the ultimate scenic road trip adventures along America's less-traveled byways. Featuring handpicked routes scouted by locals, MAD MAPS' products combine the best features of bulky travel guides with the essentials of traditional road maps. We believe that getting there should be as fun as being there, even if you're headed nowhere in particular.

Tele Atlas and MAD MAPS Team Up to Deliver Custom Tours for Digital Map Users

Tele Atlas Touring Series personalize GPS devices and navigation solutions with routes for adventures and scenic excursions

Boston and San Francisco - September 27, 2007 — Tele Atlas (FSE: TA6, EUNV: TA), a leading global provider of digital maps and dynamic content for navigation and location-based solutions, today announced the launch of Tele Atlas Touring Series, a digital map product featuring content and scenic route information from the popular "Get Outta Town" series from MAD MAPS, Inc., a leading authority on scenic touring. Now, application developers will be able to incorporate this unique location-based, road trip content into personal and in-car navigation systems and mobile, wireless and Internet map applications powered by Tele Atlas maps, to help provide users with an enhanced and personalized navigation experience.

"MAD MAPS is committed to providing scenic road trip maps that are rich with valuable route and point of interest (POI) information for the leisure traveler or for the business traveler with a little extra time on his hands," said Jenny Lefferts, CEO of MAD MAPS. "By combining our unique routes with Tele Atlas' breadth of experience and partnerships in the personal and automotive navigation markets, we're able to ensure digital map users can have as much fun getting to their destination as being there."

Delivering routes departing from major metropolitan cities, Tele Atlas Touring Series currently are available for 30 U.S. cities, including Boston, Dallas/Ft. Worth, Los Angeles, Miami, Orlando, San Diego, San Francisco and Washington, DC. Each series will feature five to seven routes for scenic road trips to help guide digital map users on a variety of excursions with turn-by-turn directions and a range of POIs such as local roadhouses, roadside attractions and recreational areas. Rich descriptions are provided for all routes and POIs, as well as entertaining insights and historical anecdotes- all piquing the traveler's interest.

"As the demand for personalized navigation continues, consumers will increasingly rely on and seek more information from their navigation systems and location-based services," said Michael Evers, vice president of marketing and new business development, Tele Atlas. "By working with MAD MAPS to deliver unique, rich content, we help to ensure our industry partners can deliver a personalized navigation offering that helps travelers find a little adventure along the more scenic, less traveled roads."


About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power some of the world's most essential navigation and location-based services (LBS). The information is the foundation for a wide range of personal and in-car navigation systems and mobile and Internet map applications that help users find the people, places, products, and services they need, wherever they are. The company also works with business partners who trust its digital map data to deliver critical applications for emergency, business, fleet, and infrastructure services. Through a combination of its own products and partnerships, Tele Atlas offers digital map coverage of more than 200 countries and territories worldwide. The company was founded in 1984 and today has approximately 2,400 full-time staff and contract cartographers at offices in 24 countries and uses a sophisticated network of professional drivers, mobile mapping vans, and more than 50,000 data resources to deliver highly accurate and up-to-date digital maps. Tele Atlas is listed on the Frankfurt Stock Exchange (TA6) and on Euronext Amsterdam (TA). For more information, visit www.teleatlas.com.


About MAD MAPS, Inc.
MAD [Motor Adventure Destinations] MAPS, Inc., is a leading authority on scenic touring. Featuring hand-picked routes from local scouts and road scholars, MAD Maps are the insider's guide to discovering the treasures along the more scenic, less traveled byways across America, and soon, across Europe.

MAD Maps combine the best features of a travel guide with the essentials of a road map-and more. Atlas-grade maps provide a variety of customizable trips from which to choose and every trip comes with turn-by-turn directions, mileage, road descriptions, and safety tips to ensure an enjoyable drive. A recommended selection of must-see landmarks, quirky roadside attractions, local fare, and an entertaining "It's a MAD World" commentary all offer perfect diversions along the way.

Founded in 1999, MAD MAPS is a California-based publisher with an array of popular scenic travel products including the "Get Outta Town" and "U.S. Regional Touring" series. The company is now delivering its rich content through cutting-edge digital platforms, providing consumers with new options for an enhanced and memorable travel experience.

For more information, visit www.madmaps.com.


Magali Beaumier
MAD MAPS, Inc.
415-221-1232
maggie@madmaps.com

Erin Delaney
Tele Atlas North America
617-721-1923
erin.delaney@teleatlas.com

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MAD Maps' Team of All-Women Motorcyclists Ride Suzuki Cruisers Across Country and Navigate their Customized Routes on the Tomtom Rider

The Purpose of the ride from San Francisco to Athens, GA is to attend the 2006 AMA/FIM International "Women and Motorcycling" Conference June 30-July 3, 2006

San Francisco, CA, May 4, 2006 — MAD [Motor Adventure Destinations] Maps, Inc., producers of uniquely informative regional and national scenic back road maps, announces its "all-women" team of motorcyclists will be riding Suzuki Motorcycles from San Francisco, California to Athens, Georgia to participate in the 2006 AMA/FIM "International Women & Motorcycling Conference" being held in Athens from June 30-July 3. Assisting the all-women team on their nine-day ride will be a MAD Maps scenic navigational route that will be electronically uploaded onto TomTom RIDER's portable GPS navigation system and then physically mounted onto each Suzuki motorcycle.

Jenny Lefferts, CEO and founder of MAD Maps, Inc. and Master of Ceremonies for the Conference, will chart the five-day motorcycle ride and take the team into "No Man's Land" and over the "Loneliest Road" through Nevada. She'll then work their way to Grand Junction, Colorado; onward through Dodge City, Kansas, Paducah, Kentucky, Knoxville, Tennessee; where she'll pick up the CEO of the AMA, Patti DiPietro and Rob Rasor, President of the AMA, along with several of their scouts to wrap-up the ride in Athens, Georgia on June 29 - just in time for the June 30 kick-off of this truly exciting "Women & Motorcycling" Conference where 1,000 female motorcycle enthusiasts are expected to attend. Riding along with Jenny Lefferts are her business associates Maggie Beaumier, Vice President of MAD Maps, Inc.; Essa Cooper, IT & R&D Developer; Aeleah McDonald, National Sales Manager and Diana Nankin, Lead Cartographer. Riding sag wagon is Dave Cooper, Director of Business Development and husband to Essa Cooper.

According to Glenn Hansen, Communications Manager for American Suzuki Motor Corporation, "About 15 years ago, women represented about six percent of all motorcycle owners. Today, that number is well over 10 percent in motorcycles and nearly 15 percent in ATV's. Hansen reports that Suzuki and its dealers know this market segment cannot be ignored. "The Suzuki Boulevard C50, for example," says Hansen, "is a great motorcycle for women and men with its low seat height. Suzuki has also caught the female eye by designing sleek scooters that appeal to women and men, yet these 'scooters' are still powerful enough motorcycles to keep up with Interstate traffic." Hansen added, "At Suzuki dealerships, there is no talking down to women. In fact, some of our best salespeople are women."

For 20 years, Suzuki has supported America's top road racing privateers, motocrossers and off-road racers with payouts and technical support. This year, Suzuki is supporting Mad Maps' Jenny Lefferts, to ride its all-new Boulevard M109R, across country to attend the "Women & Motorcycling" Conference. Designed for those riders who love to cruise and travel long distances in comfort and style, the Boulevard M109R is a radical new machine that combines cruiser styling with the heart-pounding performance and rock-solid reliability of Suzuki's hottest sport bikes.

"The specialized route information provided by MAD Maps, Inc. brings an added benefit to our customers," says TomTom's U.S. President, Jocelyn Vigreux. "At TomTom, easy and innovative navigation has always been our number one priority," he continues, "and we also strive to provide our clients with a variety of additional options to enhance their lifestyles and personal preferences. With digital MAD Maps now loaded on our device, riders can simply click on the screen and find an entire scenic route planned for them, complete with motorcycle friendly services."

TomTom RIDER is the first-ever portable GPS device designed specifically for motorcycles. It is rugged and weather resistant, and its anti-glare technology and integrated sun visor make the screen easy to see while driving. The easy-to-use drive mode is designed for simple touch-screen operation - even while wearing gloves. The crystal-clear 3-D view and a Bluetooth wireless headset let you hear turn-by-turn instructions in your helmet. The Bluetooth™ connection also allows for hands-free calling with a Bluetooth-enabled cell phone.

"MAD Maps partnership with Suzuki and TomTom is an obvious link for us," says Jenny Lefferts. "We create and document scenic driving routes that are not often found on conventional maps. We can now make these itineraries even more accessible in a digital format, allowing off road travelers to easily and conveniently reach their destinations. It's amazing to discover," says Lefferts, "just how many domestic road trips are logged in the United States and how much more efficient it will be to travel with the TomTom GPS devices." Lefferts also notes that, "Although it's long been said that women are not good at following directions, its been great fun for me to prove "them" wrong by creating maps made by women that are respectfully utilized by males and females alike. Riding across country on a Suzuki Boulevard with a TomTom RIDER portable GPS navigation system is certain be one of the most thrilling experiences I've ever had."

All MAD Maps' routes have been tracked and collected by its team of regional and national scouts and cartographers. MAD Maps, Inc., in partnership with TomTom and Tele Atlas, a leading provider of digital maps and dynamic location content, have developed the digital routes for MAD Maps. Tele Atlas is the base cartographer for MAD Maps and also provides the source map data for the TomTom products. Navteq provides the source map data for the TomTom RIDER.

The 2006 RIDER MAD Map itinerary can be downloaded at: http://www.clubtomtom.com/products/madmaps- daytona-rider-itineraries-now-available/#more-46

The MSRP on the TomTom RIDER is $899.95. The TomTom RIDER can be purchased at www.tomtom.com as well as at select retailers. The Loneliest Ride Map itinerary (see below) can also be downloaded at higher resolutions by the press

San Francisco, CA to Athens, GA Trip Schedule:
Day 1: June 21 San Francisco to Carson City, NV (PM Media Availability in Carson City w/Lefferts Family) 216 miles
Day 2: June 22 Day of The Loneliest Road (NV) (Carson City, NV to Garrison, Utah) 385 miles
Day 3: June 23 Garrison, UT to Grand Junction, CO 372 miles (PM Media Availability in Grand Junction)
Day 4: June 24 Grand Junction, CO to Pueblo, CO 285 miles
Day 5: June 25 Pueblo, CO to Dodge City, KS 274 miles
Day 6: June 26 Dodge City, KS to Joplin, MO 335 miles
Day 7: June 27 Joplin, MO to Paducah, KY 366 miles
Day 8: June 28 Paducah, KY to Knoxville, TN 312 miles (PM Media Availability in Knoxville, TN)
Day 9: June 29 Knoxville, TN to Athens, GA 197 miles (PM Media Availability in Athens, GA)
Ride Complete June 29, 2006: Total miles 2,742
June 30: AMA Women's Conference Master of Ceremony's
July 1: AMA Women's Conference Master of Ceremony's
July 2: AMA Women's Conference Master of Ceremony's
July 3: AMA Women's Conference Master of Ceremony's

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For More Information
For more information about MAD MAPS and its products, please visit the website at www.madmaps.com.